Natural interactions with “data”

At Explore Engage we believe in placing user experience at the highest possible levels.When progressing technology to a place of more rewarding and natural user experience we have been challenged by reliability, scale and technology parameters.

What is encouraging is that we have met a tipping point where Apples iPhone for instance has shown that the power of brand love can overcome flaws in technology.  Some of us have had unfortunate experiences with temperamental iPhones devices and apps, however generally these devices are still providing great entertainment and utility and are making enormous impact on reducing click barriers, clunky menu options and machine driven interfaces.

Anecdotes of  children as young as two working out the iPhone operations with stretch, pinch, tap, swipe, flick, press etc.  are becoming more common place. Ironically this same evolution of a more natural gesture driven human computer interface can allow the less tech savvy to navigate with much less apprehension. That in itself could potentially unlock various life changing intelligence and establish new relationships. One step further than the iPhone, Microsoft Kinect now moves the power of natural gestures from the finger and hands and brings it to the whole body. These are exciting times.

So when the opportunity arose to assist Albert Hwang aka Phedhex, with his Kickstarter request, we jumped at it.

Looking forward to seeing the third part of the series come together.

We see these kind of concepts blending in to our companies overall vision for progress and evolution of augmented reality consumption from web, mobile and to head mounted displays.

For more information on augmented reality projects please go to http://www.exploreengage.com

Augmented Reality : challenging the cynics

Black Eyed Pea's have recently launched a new music clip called the beginning which features some accessible augmented reality concepts. Interesting to see Blackberry featured discreetly as part of this representation

Augmented Reality is now becoming part of our everyday lives from pop-culture film clip concepts, trying on clothes to assistive technology for disabled. The cynics of this technology are getting a run for their money, the advertising budgets are opening and the audience is warmly accepting, blogging and consuming augmented information and activities…but why?

AR in sport

Naturally we are all seeking human computer interaction with less hardware weighing us down, with less technical disconnections. Like it or not, we are only getting more technology affectionate and dependent…in the macro view not really possible to separate the two perhaps. Hand gestures, voice control, visualisation with augmented information on our real life view makes total sense and cynics are increasingly taking a back seat and are comprehending the impact of this amazing technology.

Explore Engage is one of the leading creative and hardware Augmented Reality companies in the world and has hosted work for a range of brands and industry applications. Focusing on one of the most hotly anticipated technologies of 2010 as reported by the likes of Times magazine, Explore Engage has innovation at its core. Innovations that are born from seemingly innocuous kids games may translate to life saving or rehabilitating purposes down the track. We look forward to working with the emerging Augmented Reality industry to make 2011 an even more exciting time across many industries.

One of the events we are excited to be working with is AIME 2011. AIME is the premier event in the Southern Hemisphere for the meetings, incentive, convention and exhibition industries now in its 19th year and jointly organised by REED Exhibitions. Over November this year we have worked with the Melbourne Exhibition and Conference Centre to create an exclusive 3D animation experience that has truly tested the boundaries of natural feature tracking a DL invite and triggering a highly detailed and entertaining 3D storyline.

An exciting forward thinking events organisation

The premier event in the Southern Hemisphere

Exhibitors at AIME include:

Airlines, Associations, Attractions, Audio Visual & Technical Companies, Catering Companies, Convention & Exhibition Venues, Convention & Tourism Bureaux Specialists, Corporate Hospitality, Corporate Merchandise Companies, Cruise Lines / Luxury Trains, Destinations, Destination Management Companies, Entertainment Companies, Event Management Specialists, Event Photography, Event Production Companies, Exhibition Organisers & Contractors, Ground Agents, Hotel/sResorts & Spas, Incentive Houses, Meeting & Conference Planners, National Tourist Organisations, Professional Conference Organisers, Promotional Products & Services Publications, Registration Companies, Speakers Bureaux, Team Building, Companies, Technology Providers, Theme & Attraction Parks, Themeing & Decorative, Tour Operators, Trade Publications, Transport Operators, Venues, Venues with a Difference

There are so many exciting and rewarding augmented reality applications for all of the above. As our company enjoys a challenge and working with clients focus on budget and return on investment, we welcome a range of enquiry from all related businesses. Get in touch today by emailing scott [@ ] exploreengage.com